Your Daily Kick… Leave Comments On Relevant Blogs

Your Daily Kick….

A daily kick in the advertising pants to help you get more traffic, increased exposure, and strong reputation.

Your Daily Kick for Thursday, May 29!

Advertising Action: Leave comments on relevant blogs.

With advertising you want to do three things.

1.) Funnel more traffic to your website.
2.) Increase your exposure around the internet.
3.) Build a strong reputation for repeat traffic.

When you leave comments on blogs you are doing all three things at once. It’s the one time where a scattergun approach (blasting away in several directions) is actually a very focused (intense, straight) form of advertising.

Commenting On Blogs Gives A Glimpse That Leads To Wanting More

If you do it right.

Unfortunately, a lot of people think that just breezing through, leaving a “Great post” comment, linking to a completely unrelated blog, and hoping for the best is paramount to a landslide of traffic. I hate to burst your bubble… but it’s not.

Comments on blogs is just that; a comment. You leave a short, specific, related, and useful comment for the author, or the readership, to know that you a.) appreciated the post, b.) agree with the points presented, c.) have something else that is of use to add, d.) disagree with the author and have reasons why, and e.) know of another topical post, article, or resource that might help.

Leaving comments, at least for me anyway, is rather difficult. There are times when you read a blog post and are pretty inspired that the comment comes to you right away. But, then there are those times when I actually outline a comment much like I would an article of my own. I sweat over it.

Why? It’s that important that you get it right.

Commenting on blogs to me is like an audition. You only have about 7 seconds to do those three things I mentioned earlier. How? How do you get your message across with just a few words?

  • Be natural. A major focus of commenting on blogs is to sound natural, much like having a casual conversation with the author. Don’t sound stiff. Don’t use big, industry words (unless completely relevant to the audience). Don’t come off sounding “stuffy” Lynn Terry, and Jeff Jones are great at this.
  • Twitterize your comment. It’s amazing how much one simple website can change the way things are done. Communicating has taken a drastic turn with the popularity of Twitter. With Twitter you have 140 characters to get your message through. Use the same philosophy when commenting. While there are occasions when a long comment might be in order… that’s the exception, not the rule. Try to keep your comment short and to the point. A few paragraphs is good, a book, or essay, isn’t.
  • Provide useful information. There are times when I actually like the comments better than the actual post. At times comments provide some great useful information that lead to better understanding and/or other relevant resources. When you’re leaving a comment add something to the conversation. This does a great deal in accomplishing the three main goals of advertising.
  • Use humor only if it’s understandable. I like humor. I also like to think of myself as a pretty funny guy when the situation calls for it. Leaving comments on blogs could be one of those times, but it might not be too. A lot of people try to be funny only to look pretty bad. The tone of the sarcasm, the language barrier, cultural lingo, or situational joke can all be misinterpreted and lead to you sounding like a crass, tightly wound idiot. Use humor, but only when it’s appropriate or you the humor can’t be mistaken.
  • Provide link to your own blog post. If you have already written a blog post on the topic that might have a different angle, a few more points, or some useful resources a link back to it is ok. Just as long as you set up the link first and explain why you’re adding it.
  • Add to other comments. One of the reasons I like comments more than the actual posts is because of all the people actively engaged in helping other commenters. If someone didn’t quite understand something and asks a question in the comment section, there are always some great feedback, followup, and answers from others. You actually receive more than what the post author bargained for. You should also be one of those who helps out.
  • Get Your Daily Kick started by leaving comments!

    Ok, now you know why and how. It’s time to begin.

    Starting today… right now… start leaving comments on at least three to four blogs. This doesn’t mean that’s all you should do a day. That’s a minimum. If you come across a blog post that really resonates with you or your website go ahead and drop a few lines.

    Make this a daily task for your advertising campaign and you’ll see a marked improvement in traffic.

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    About the Author

    Tim

    Tim

    3 Responses to “Your Daily Kick… Leave Comments On Relevant Blogs”

    1. Hi Tim,

      One of the easiest to do and easiest to overlook tips for your readers for sure.

      Way to go!

      Just had to pop in here to prove leaving comments on relevant blogs in your niche is painless and productive thing to do.

      Oh, and thanks for the link love-LOL

      Jeff

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